11 Goals for 2011

At first I thought it would be challenging to set out 11 goals, but it turns out I could add to this list pretty easily. The first 3 may look familiar (from my '3 things for 30 post'), but my deadline for those is April. I still have another 8 months of time to be productive and grow.

1. Organize Studio (all things jewelry and related equipment)

2. Organize Craft Room (sewing, paper craft, knitting)

3. Business Design- making/designing business cards and promotional materials (post cards, buttons, flyer's...they are all on the list)

4. File taxes- the first time is always the worst, right? I officially registered Three Birds Jewelry as an LLC in 2010, so that's why taxes will be a bit more complicated. (This goal could include purchasing software to track business transactions...but for now excel will do!)

5. Learn to Cast- this will require taking a class at the Ann Arbor Art center since I do not have the equipment.

6. Learn to Acid Etch- this will be a DIY for me from books...and trial and error I'm sure!

7. Make a Safer Work Environment- I really need to get a better air filtration system in place. I've done most the research I need to do for this, it is more a matter of purchasing.

8. Expand Equipment- I still need to figure out what I need/want most, but in terms of big purchases having a roller press would be awesome. A roller press can be used to texture metal in many ways, creative options are almost endless!

9. Consistent, Good Photos- My photos need improvement. Mostly consistency in lighting and background so my Etsy shop has a more uniform feel. This goal includes re-taking pictures of my currently listed items (ugg).

10. Social Networking (in two ways)-

       ONE- on-line: it can be a time suck, but I need to network on-line so people know what I'm about. I am not looking forward to this one :) Also, any advice on how to do this effectively is appreciated. I would LOVE to hear what you've done to get yourself out there!

       TWO- locally: I have started to connect with my local crafting community through Blue House and it has been a great experience. I would like to meet more locals and indie artists in the Ann Arbor/Yspi area. This includes making a better effort to visit indie craft shows.

11. Sell Locally- I am considering putting some work in a local shop or participating in an indie fair. I have been hesitant in the past for various reasons. One, it can be costly (many shops want 50% of the sale, and both fees at fairs can mean $$). Second, I still have not completely found 'my voice' as an artist. Putting my jewelry in a shop prematurely might not be a good idea. So, I guess you could say goal #11 includes finding my voice.

Most important of all when attempting these goals will be to have fun! Relish the journey.